About

Athletic Sports Group is an international sports entertainment agency, supporting broadcasters, publishers, rightsholders and producers connect to the world of sports entertainment. Athletic Sports Group creates license opportunities, aggregates large property rights packages, develops content syndication strategies and co-produces various sport entertainment programs and documentaries.

In 2018 FIGHT GLOBE became fully part of Athletic Sports Group to further establish its role as the world’s largest fight sports distributor, serving all types of media platforms with the best fight sports content.

Services

Athletic Sports Group is a trusted advisor for many key broadcasters and publishers covering more than 150 countries across the world reaching 1 billion-plus households. With ASG Broadcast Services, Athletic Sports Group has also created a full-service company to manage hundreds of internal and third-party media broadcasts around the globe. From coordinating between production and broadcasters, setting-up transmissions and live assistance during production days to post-production, commentary and editing services.

Properties

Athletic Sports Group fuels the audience with key sports programming including live coverage of major sports properties such as football, tennis, basketball, but also offers exciting niche (Olympic) sports.

In addition, Athletic Sports Group provides standalone sports entertainment programming, from plug-and-play ready clips, magazines, sports docs and series that will command the attention of viewers.

Broadcasters

Cases

Cases

Giro Donne

Cycling

The most prestigious women's cycling multi-day stage race

Watch full case video

Cases

Dutch FA Cup

Football

Dutch FA Cup & Super Cup (featuring: Ajax, PSV, Feyenoord)

Watch full case video

Cases

Drone Champions League

Drone Racing

The world's first league in drone motorsport

Watch full case video

Cases

GT Open International

Racing

Europe's grand tourer-style sports car racing series

Watch full case video

Cases

World TeamTennis

Tennis

World TeamTennis showcases the best in professional tennis with the innovative team format

Watch full case video

Cases

Euroformula Open

Racing

Europe's most exciting multi-event motor racing championship for single-seater open-wheel formula racing cars

Watch full case video

Cases

Fight Globe

Mixed Martial Arts

Presents the most prominent fight events in the world

Watch full case video

Case

Giro Donne

Cycling

The most prestigious women's cycling multi-day stage race

Watch full case video

01 | 07

Case

Dutch FA Cup

Football

Dutch FA Cup & Super Cup (featuring: Ajax, PSV, Feyenoord)

Watch full case video

01 | 07

Case

Drone Champions League

Drone Racing

The world's first league in drone motorsport

Watch full case video

01 | 07

Case

GT Open International

Racing

Europe's grand tourer-style sports car racing series

Watch full case video

01 | 07

Case

World TeamTennis

Tennis

World TeamTennis showcases the best in professional tennis with the innovative team format

Watch full case video

01 | 07

Case

Euroformula Open

Racing

Europe's most exciting multi-event motor racing championship for single-seater open-wheel formula racing cars

Watch full case video

01 | 07

Case

Fight Globe

Mixed Martial Arts

Presents the most prominent fight events in the world

Watch full case video

01 | 07

EUROPE-AMERICAS (HQ)
Tweede Kostverlorenkade 65
1053SB Amsterdam
The Netherlands

TEL +31 20 894 3990

MIDDLE EAST-AFRICA
Meydan Business Center 3rd Fl
Unit nr. 4, Al Meydan Road
Dubai, United Arab Emirates

TEL +971 4311 6671

ASIA-PACIFIC
Level 15, 1 First Avenue,
2A Dataran Bandar Utama Damansara,
47800 Petaling Jaya, Malaysia

TEL +603 7651 7797

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